These are the criterion that judges will use to assess your pitch. At the least, make one slide for each of these areas and make sure they’ll answer 5-stars to each of the bullets below.
1. PROBLEM
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•The problem was well presented
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•I agree it's a real problem
2. SOLUTION
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•The solution was well explained (i.e., features and benefits)
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•They explained how they arrived at the solution
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•I am satisfied with their customer interaction/validation
3. CONSUMER/MARKET
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•Target market and consumer profile was well defined
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•Market trends were clearly established
4. COMPETITION
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•They clearly identified their competitors
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•They successfully identified what made their solution different
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•Their differentiators are valid
5. ECONOMIC MODEL
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•I see how they can generate revenue
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•They appear to understand the processes and costs associated with producing and selling their product
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•Their business model is well iterated
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•They're financial projections are plausible
6. INVESTMENT
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•I clearly recognize their current stage of development
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•They appear to understand the process(es) of raising funds
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•They seem to know how investment will drive them to the next stage
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•The team understands what an exit strategy might look like
7. OVERALL EVALUATION
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•The team was enthusiastic
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•They managed their time well
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•The presentation was effective
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•Their field of study in engineering added value to the project
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•They exhibited an understanding of business issues beyond an engineering perspective
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•They appeared to have confidence in their abilities to carry the project forward
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•They appear to grasp what skills are necessary to form a startup
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•Their team appears to have the variety of skills needed to form a startup